In November 2014, Public Works led a workshop at the Kids Count conference during which we tasked participating child advocates (including some of you) with developing new narratives in support of public programs and policies that organizations in the network are advocating for. Small groups worked to identify the dominant thinking and stereotypes that create hurdles in the public mind and then developed language to build public support for SNAP, child nutrition, Pre-K and more. In this webinar, we share the results of these crowdsourced ideas for communicating about programs that improve the well-being of children and families. Gerard Matthews, Communications Director for Arkansas Advocates for Children and Families and co-leader of the workshop in November, joined us and shared his on-the-ground experience in how to put a new narrative into action in support of public solutions.
- Watch the webinar recording on YouTube.
- Review the PowerPoint slides (PDF).
- Learn more on our new webpage dedicated to Defending the Role of Government in Child Well-being.
If you missed this webinar, be sure to sign up for our email mailing list to get invitations to other webinars as well as our monthly newsletter. And let us know if you have a topic idea you would like us to consider for a future webinar.